According to AAIS Product Manager Casey Brewer, the biggest issues facing auto insurers today revolve around technology and the speed of technological change. Technology is changing the nature of the risk to the vehicle, as well as driver behavior and distracted driving and the insurer’s operations.

Ironically, the opportunities auto insurers have are related to the challenges. New technologies are allowing carriers to more accurately price and underwrite risk and enabling newer and faster distribution models. It can also assist drivers in improving their behavior.

Mr. Brewer suggests insurers should have a well-defined strategy around the use of technology going forward. Technology can help in marketing and distribution through online and app-enabled transactions and help refine pricing based on consumer’s risk profile using telematics, which has become easier to leverage than ever. Processes affecting first notice of loss have also been improved drastically by technologies.

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